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Going Solar


Solar markets are still very much policy-driven. While the federal investment tax credit makes solar 30% cheaper across the board, the real action is at the state level. To date, 30 states require utilities to increase their usage of renewable energy, and 14 of them have specific mandates for solar. One of the advantages of solar is that it can participate in both wholesale and retail markets. Direct incentives and “net-metering” policies drive retail markets, and Renewable Portfolio Standards and standard offer contracts, or feed-in tariffs, drive wholesale markets.


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